NameRobot Review [2025]: The Business Name Generator That's Actually a Toolbox (Not a Magic Wand)

The Premise: Because "My Company LLC" Isn't Going to Win Any Branding Awards

You're starting a business and you need a name. Not just any name—a name that's memorable, brandable, available as a domain, not trademarked, and doesn't accidentally mean something offensive in another language.

So you sit down to brainstorm. You come up with twenty names you love. Fifteen are already taken. Three sound ridiculous when you say them out loud. Two accidentally spell something inappropriate when abbreviated. The last one costs $50,000 to buy the domain from a cybersquatter.

This is where NameRobot enters the picture.

Founded in Germany and operating since 2009, NameRobot is a comprehensive naming platform that offers over 90 name generators, analysis tools, and availability checkers. It's not a simple "type a keyword, get five suggestions" generator—it's more like a Swiss Army knife for the naming process.

But does having 90+ tools make naming easier, or does it just give you 90 different ways to feel overwhelmed? Let's find out.

What NameRobot Actually Is (The Basics)

NameRobot is a cloud-based business naming platform split into three main products:

1. NameRobot Toolbox (The Main Platform)

Access to 90+ different name generators and tools organized into categories:

• Name Factory: Generators specifically for company, product, and brand names

• Wordshop: Creative tools for rhyming, brainstorming, synonyms, translations

• Control Center: Check domain availability, trademarks, social handles, app stores

• Word Management: Organize keywords and name ideas in projects

2. Namefruits

A streamlined, one-time-payment service where you answer questions about your business and get a curated list of name suggestions. Think of it as "NameRobot for people who just want answers without exploring 90 tools."

3. NameScore

A separate tool for evaluating existing name ideas against various criteria to determine which is strongest.

For this review, we're focusing on the NameRobot Toolbox—the core product most people will use.

The Pricing (Surprisingly Reasonable)

NameRobot offers three tiers with transparent pricing and no hidden fees:

Free (Forever Free)

• 75+ name generators (limited selection)

• 500 queries per tool per month

• Basic name checking (limited domain check, social media search)

• 100 trademark checks per month

• 5 word groups with max 50 keywords

• 100 favorite names

• Ads included

• New tools available after wait time

Cost: $0

Premium (Monthly Subscription)

• 90+ name generators (full access)

• 1,000 queries per tool per month

• All name checks including unlimited trademark checking

• 100 word groups with max 200 keywords

• 500 favorite names

• Ad-free experience

• Premium email support

• New tools immediately available

• Multi-user accounts available

Cost: €29/month (approximately $31 USD) — cancel anytime

Professional (Custom Pricing)

• Unlimited queries

• Unlimited word groups and keywords

• Unlimited name checks

• Priority support (email + phone)

• Custom features based on needs

• For agencies, consultants, and enterprises

Cost: Contact for pricing (likely €100+/month)

The Value Proposition

For most solo founders and small businesses, the Free tier is surprisingly useful. You get access to most tools with generous query limits. Unless you're generating thousands of names or need unlimited trademark checks, free might be sufficient.

The Premium tier at €29/month is reasonable for active naming projects but might feel expensive if you only need it for one month. There's no annual discount, so you're paying monthly regardless.

The Good Stuff (Why NameRobot Is Different)

It's Actually 90+ Different Tools, Not One Generator

Most name generators are simple: type a keyword, get variations. NameRobot offers dozens of different approaches:

Creative approaches:

• Rhyme generators: Find words that rhyme with your keywords

• Synonym tools: Explore related concepts

• Language mixing: Combine words from different languages

• Neologism creators: Invent completely new words

• Acronym builders: Create pronounceable acronyms

Strategic approaches:

• Industry-specific generators: Tailored for different business types

• Combination tools: Merge keywords in various ways

• Pattern-based generators: Use linguistic patterns to create names

• Emotional associations: Generate names with specific feelings

Technical approaches:

• Domain hack finder: Create names using domain extensions (.me, .ly, etc.)

• Available name search: Only show names with available domains

• Short name generators: Focus on brevity

This variety means you can approach naming from multiple angles instead of being limited to one methodology.

The Control Center Is Genuinely Useful

The name checking tools save hours of manual research:

Domain checking: Check availability across 600+ domain extensions (TLDs) simultaneously. This is legitimately impressive—most tools only check .com.

Social media checking: See if username is available on major platforms (Instagram, Twitter, Facebook, TikTok, etc.).

App store checking: Verify if the name is available on iOS App Store and Google Play.

Trademark checking: Search trademark databases to identify potential conflicts. (Premium/Professional only for unlimited checks.)

Hidden word checker: Identifies if your proposed name contains hidden inappropriate words or negative associations in multiple languages.

This integrated checking prevents you from falling in love with a name only to discover it's unavailable everywhere that matters.

Word Management System

NameRobot lets you organize your process:

• Create multiple projects for different ventures

• Group keywords by category

• Mark favorite name ideas

• Track which names you've already checked

• Export lists for team review

This organizational structure is valuable for managing the chaos of creative brainstorming.

No Forced Registration for Trying

You can use many tools without creating an account. This "try before you register" approach lets you evaluate whether NameRobot's methodology works for you before committing.

European Privacy Standards

NameRobot is a German company operating under GDPR (General Data Protection Regulation), meaning they take data privacy seriously. Your business ideas and keywords aren't being harvested for marketing purposes or sold to third parties.

For entrepreneurs concerned about confidentiality, this matters.

The Not-So-Good Stuff (Reality Check)

90+ Tools Sounds Like a Lot (Because It Is)

Having 90 different name generators creates paradox of choice. Which tool should you use? Should you try all 90? How do you even know what "Name Fusion" does versus "Name Blender"?

The overwhelming variety can make simple tasks complicated. Sometimes you just want five good suggestions, not 90 different methodologies for creating them.

The Interface Feels... Functional

NameRobot's interface is clean but dated. It works, but it doesn't feel modern compared to sleek AI-powered competitors like Namelix or Shopify's generator.

The design is very "early 2010s web application"—functional grids, basic buttons, minimal visual flair. For a product about creative naming and branding, the platform itself feels surprisingly uncreative aesthetically.

The Free Tier Has Annoying Limitations

While the free tier is generous, some limitations feel arbitrary:

• 500 queries per tool sounds like a lot until you're trying variations

• 100 trademark checks per month gets used quickly when checking multiple names

• Ads aren't overwhelming but feel unnecessary for a product charging €29/month for premium

• Wait times for new tools means you can't immediately access the latest features
  

• 

These limitations push you toward Premium, which is the point, but they're noticeable enough to be frustrating.

Results Can Be Hit-or-Miss

Like all name generators, output quality varies dramatically. Some generators produce clever, usable names. Others spit out random combinations that make no sense.

You'll generate hundreds of terrible names to find a few good ones. NameRobot doesn't magically solve this problem—it just gives you more ways to generate terrible names.

No AI Writing Assistant

In 2025, most naming tools have integrated AI to generate explanations, taglines, or brand stories alongside name suggestions. NameRobot is purely algorithmic—it combines, rhymes, and patterns words but doesn't understand context or brand positioning.

Competitors like Namelix use AI to generate more contextually relevant suggestions. NameRobot feels more like a linguistic calculator than an intelligent assistant.

The Trademark Check Isn't Legal Advice

NameRobot's trademark check searches databases, but it explicitly states this isn't legal advice and doesn't guarantee your name is safe to use.

You'll still need to consult a trademark attorney before committing to a name for anything serious. The check is useful for eliminating obvious conflicts but not for final clearance.

Limited Integration

NameRobot doesn't integrate with business registration services, logo design tools, or other startup platforms. It's a standalone naming tool—you'll need to handle everything else separately.

Who Should Actually Use NameRobot

NameRobot makes sense for:

• Founders who want systematic exploration of naming possibilities across multiple approaches

• Agencies and consultants naming multiple clients' businesses (Professional tier)

• People who like tools and methodology over AI-generated suggestions

• International businesses needing multilingual name checking

• Anyone concerned about privacy who doesn't trust US-based platforms with business ideas

• Marketers running multiple campaigns needing names for products, events, or initiatives

• People willing to spend time exploring different creative approaches

Skip NameRobot if:

• You just want five AI-generated suggestions and don't care about methodology (use Namelix or Shopify's free generator)

• You're overwhelmed by too many options (Namefruits or simpler tools are better)

• You need a name immediately and don't want to explore systematically

• You're extremely budget-conscious (free alternatives exist)

• You want modern, sleek UX (NameRobot feels dated)

• You prefer AI-powered suggestions over algorithmic combinations

How NameRobot Compares to Alternatives

NameRobot vs. Namelix

Namelix is free, AI-powered, and generates short, brandable names with logo mockups instantly. It's easier and faster but offers one methodology (AI generation) versus NameRobot's 90+ approaches.

Namelix wins for speed and simplicity. NameRobot wins for depth and variety.

NameRobot vs. Shopify Business Name Generator

Shopify's generator is completely free and gives decent suggestions with domain availability checking. It's simple and works well for basic needs.

Shopify wins for quick, free results. NameRobot wins if you need advanced tools and systematic exploration.

NameRobot vs. Squadhelp/BrandBucket

Squadhelp and BrandBucket are marketplaces where you buy pre-made names or run naming contests. You get finished names but pay hundreds to thousands of dollars.

These win if you want ready-made options and have budget. NameRobot wins if you want to generate names yourself affordably.

NameRobot vs. Hiring a Naming Agency

Professional naming agencies charge $5,000-50,000+ for comprehensive naming including strategy, trademark clearance, and brand positioning.

Agencies win for quality and legal protection. NameRobot wins for budget and control.

The Things Nobody Tells You

More Tools Doesn't Equal Better Names

Having access to 90 generators sounds impressive, but you'll probably use 5-10 regularly. The rest are variations on themes or highly specialized for specific industries.

The value is having options to approach naming from different angles, not using every single tool.

You'll Still Generate Mostly Bad Names

NameRobot doesn't magically create only perfect names. You'll generate hundreds or thousands of options, most of which are terrible. That's normal.

The platform accelerates generation and checking but doesn't eliminate the need for judgment and creativity.

Domain Availability ≠ Good Name

Just because a name has an available .com domain doesn't make it a good business name. Many available names are available for good reasons—they're hard to spell, awkward to say, or lack brandability.

Don't fall into the trap of choosing names purely based on domain availability.

The Free Tier Is Actually Sufficient for Most People

Unless you're an agency doing client work or running dozens of naming projects, the free tier's limitations probably won't affect you. Most entrepreneurs can complete their naming project within the free tier's query limits.

Only upgrade to Premium if you actually hit the free limits consistently.

Naming Is Still Hard Work

NameRobot provides tools, but you still need to:

• Research your market and competitors

• Understand your brand positioning

• Know your target audience

• Have clear naming criteria

• Be willing to compromise

The platform doesn't replace strategic thinking about what kind of name fits your business.

The Verdict: Powerful but Overwhelming

NameRobot is a comprehensive naming platform that offers genuine value for people who want systematic, thorough exploration of naming possibilities. The variety of generators, integrated checking tools, and organizational features make it more powerful than simple free alternatives.

But "powerful" doesn't always mean "better." The 90+ tools create decision paralysis, the interface feels dated, and the lack of AI assistance makes it feel less modern than newer competitors.

Rating: 3.5 out of 5 stars ⭐⭐⭐✨

(One star for comprehensive tool variety and multiple naming methodologies, one star for excellent checking tools across domains/trademarks/social, one star for generous free tier and transparent pricing, half a star for privacy-focused European approach, minus one star for overwhelming interface and dated UX, minus half a star for purely algorithmic approach without AI context.)

The Bottom Line

NameRobot is best for people who want to systematically explore naming from multiple creative angles and don't mind spending time learning different tools. It's a professional toolkit that rewards investment of time and effort.

If you just want five AI-generated suggestions in 30 seconds, use Namelix or Shopify's free generator. If you want to deeply explore naming possibilities with dozens of different approaches, NameRobot delivers.

The free tier is generous enough that trying it costs nothing. Explore a few generators, run some checks, and see if the methodology resonates with you. If you find yourself hitting query limits and wanting more, Premium at €29/month is reasonable for a month or two while actively naming.

But don't feel obligated to use all 90 tools. Find the 5-10 that work for your thinking style and ignore the rest. More options don't automatically lead to better outcomes—they just give you more ways to procrastinate the actual decision.

The perfect business name is out there. NameRobot gives you a lot of different flashlights to search for it. Just don't get lost in the toolshed trying to use them all.

---

Used NameRobot for your business naming? Did you find the perfect name, or did 90 generators just mean 90 different ways to feel stuck? Share your experience in the comments.